How do I choose the right images for my website?

Choosing the right images for your website is essential for creating a strong visual impact and enhancing your brand message. Start by selecting high-quality images that are sharp, well-lit, and professional. Blurry or pixelated visuals can make your site look untrustworthy and unpolished. It's also important that every image is relevant to your content—whether it’s showcasing a product, illustrating a service, or setting the mood for your brand story.

Make sure the images you use are aligned with your brand identity in terms of color tone, style, and overall feel. For example, a minimalist brand might favor clean, simple imagery, while a playful brand could use colorful, dynamic visuals. Avoid overly generic stock photos and aim for authenticity, such as real team photos, behind-the-scenes shots, or user-generated content. Finally, optimize images for fast loading and responsiveness, and always include alt text to support accessibility and SEO.